• Ruben Ocampo opens up about his personal history and the inspiration that led him to start Conic.  

  • In order to solve tough city problems like homelessness or blight, you need to know what’s causing them. That sounds obvious. Yet all too often, cities launch programs based more on hunches and assumptions than research and evidence. What’s more, really understanding not just a problem’s symptoms but its root causes requires a more in-depth…

  • Our brain is a phenomenal time travel machine. It stores memories from the past, and uses them to shape our present. It imagines future possibilities, bringing them to life through language. This beautiful gift can also be a curse. Our brain often plays tricks on us, insisting to keep us rooted in the past and…

  • As designers, we pride ourselves in our ability to think of innovation holistically by applying the three lenses of Desirability, Feasibility and Viability to our work. At Conic, we have iterated on the creation of Service Blueprints over the past few years to make the execution of new experiences more clearly actionable (Feasibility) and to…

  • The City of Helsinki’s cooperation with Harvard University and Bloomberg Philanthropies emphasized the importance of meeting people in person and promoting more agile operating cultures. A multi-disciplinary group tackled the root causes of the lack of mobility among the elderly. Continue Reading

  • We took over the closing of a Fintech conference in London to inject a healthy dose of fun while ensuring that the participants had a chance to get to know each other, digest all the content they had consumed during the event, and find opportunities to collaborate and put the new learning to practice.

  • Ruben was chosen as this year’s awardee for his work over the past year to celebrate and highlight the 10th anniversary of the Chicago-Bogota sister city relationship, as well as his leadership in bringing several CSCI committees together for a two-day program celebrating the 250th anniversary of Alexander von Humboldt’s birth and his travels and influence in…

  • This short film showcases highlights from our trans:form:ed Bogotá 2019 program.